Everything But the Slides: Presentation Planning from a Professional Speaker

Get inside a professional speaker’s head with Bryan Rutberg, a keynoter himself as well as executive speechwriter. In a fast-paced fifty minutes (followed by Q&A), you’ll get a behind-the-scenes glimpse of the best and worst of working with presenters, and learn how one pro looks at the brain science and emotion that go into making great audience connections. With a full Q&A, by the time we’re done you’ll know:
- The four steps every speaker should follow before starting to plan their remarks
- The “four that score” in the C-suite—key issues that always get the attention of top corporate leaders
- How to fight “slide creep” and why so many speakers like ugly slides
As a keynoter and a coach for business speakers, Bryan Rutberg gets the words right to make sure connections spark between speaker and audience. His company, 3C Communications, helps leaders and their organizations connect with their most important audience, customers, to drive greater retention, revenue, and referrals. His work includes speechwriting and presentation coaching, and he loves collaborating with design experts to ensure key messages get through. A member of both the National Speakers Association and the Professional Speechwriters Association, Bryan has over thirty years of experience making sure messages get through.
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