Presentation industry design standards

In keeping with our mission to elevate the presentation industry, the Presentation Guild has established the professional standards for presentation craftsman. Industry standards are specifications designed to make a specific industry more efficient and effective. They are the generally accepted requirements which are followed by the members of an industry, and they serve as a quality check for any industry. The Presentation Guild Presentation Industry Professional Standards will be used to assess mastery/competency of knowledge and skills for our certification program.

Download the Standards

Categories of standards

Standards of knowledge and skills are categorized into 9 areas of expertise:

  • Audio/Video
  • Branding
  • Color
  • Data Visualization
  • Functionality
  • Images
  • Layout
  • Motion
  • Typography

Certification levels

Specialist

The Specialist is the apprentice level. This professional is expected to be knowledgeable and skilled at crafting presentations, require minimal supervision/review of their work, and have at least 6 months of experience and/or training with 1000 hours of direct presentation craftmanship.

Expert
The Expert is the journeyman level. This professional is expected to have comprehensive knowledge, skill, and efficiency at crafting presentations, work independently, and have at least 18 months of experience and/or training with 3000 hours of direct presentation craftsmanship.
Master
The Master is the master level. This professional is expected to have authoritative knowledge, skill, and proficiency at crafting presentations, work independently as well as mentor others, and have at least 3 years of experience and/or training with 5000 hours of direct presentation craftsmanship.
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